Position Title: Senior Digital Marketer / Marketing Coordinator
Location: Onsite – Karachi
Job Type: Full-Time
Work Schedule: Monday to Friday (40 hours/week)

About Digital Auxilius

Digital Auxilius is a technology-driven organization specializing in digital transformation, clinical research solutions, and brand strategy. We are looking for a skilled Senior Digital Marketer / Marketing Coordinator who can take ownership of strategic marketing initiatives and lead execution across digital platforms.

Role Overview

The ideal candidate is proactive, detail-oriented, and experienced in managing multi-channel marketing campaigns. You will work closely with internal teams to strategically plan, coordinate, and optimize paid digital campaigns, email marketing workflows, and influencer collaborations. This is a hands-on role requiring both creative insight and analytical decision-making.

Key Responsibilities

• Coordinate and align marketing initiatives across departments to ensure message and brand consistency.

• Plan, execute, and optimize paid advertising campaigns across:

  • Facebook / Meta Ads

  • Google Ads (Search, Display, Video)

  • LinkedIn Ads

  • Twitter (X) Ads

• Continuously monitor performance metrics; develop actionable recommendations to improve ROI and campaign effectiveness.

• Stay updated on industry trends and propose new strategies to enhance brand reach and conversions.

• Collaborate with the content and design teams to develop engaging ad creatives and messaging.

• Assist in planning, executing, and reporting on email marketing campaigns.

• Identify, evaluate, and coordinate with influencers and brand ambassadors for collaborative promotions.

• Prepare monthly marketing performance dashboards for leadership review.

Requirements

• Bachelor’s degree in Marketing, Business Administration, Communications, or a related field.

• Minimum 4 years of proven experience in digital marketing and campaign management.

• Strong command of Facebook/Meta Ads Manager, Google Ads, LinkedIn Campaign Manager, and X Ads.

• Solid understanding of marketing funnels, audience segmentation, and remarketing strategies.

• Analytical mindset with the ability to translate data into insights and strategic decisions.

• Strong coordination, execution, and cross-team communication skills.

• Proactive, self-driven, and able to manage multiple campaigns simultaneously.

Preferred / Bonus Skills:

• Experience with email marketing tools (e.g., Mailchimp, GHL , Brevo, HubSpot, ActiveCampaign)

• Experience managing influencer collaborations

Perks & Benefits

• Market-competitive salary

• In-house lunch provided

• Project-based bonuses and portfolio-building opportunities

• Performance-based incentives & Employee of the Month rewards

• Fuel allowance

• Comprehensive medical insurance (self, spouse & children)

• EOBI coverage

• 5-day work week